Posts Tagged ‘how to use video to get web traffic’

How to get free backlinks using video

by Rick Lomas

Although not a new concept, video on the internet which was initially enjoyed as a form of entertainment has now become widely used and a greatly valued tool for instruction as well as the generation of more traffic to websites. Discovering as much as you can about using videos effectively to draw traffic to your site will result in time well spent. An increase in traffic is likely to be seen as soon as you have added a video to your website or to one of the video sharing sites such as YouTube. However, you need to ensure your site is up to scratch to enable you to take advantage of this newfound traffic and to successfully convert your viewers into buyers.

When making a video to drive traffic to your website think of it as a commercial. Commercials used on television are very effective sales tools. Pay attention to the TV commercials and borrow ideas from them. Take a look at how other top ranked websites are using the power of video to increase traffic and sales. A video is an ideal way to demonstrate your product or service and get those important visitors to your website.

Putting together a video to drive traffic to your website can be a great deal of fun, and by using tools which are easily accessible to the average visitor the whole process is cost effective and simple. Remember to keep things straightforward and make sure your total marketing budget is not blown on the production of a video.

Keep in mind that the video is a representation of your company. Choose the people or images in your traffic driving video with care. Make sure they are pleasant. People are more interested in watching something pleasant. Using neutral accents is recommended. Keep in mind that humans listen faster than they speak, so don’t speak too slowly; it will irritate your viewers. Try not to be too pushy with your sales message, aim for gently persuasive. Video works great for showing rather than just telling. Remember, a picture paints a thousand words!

It is important that your URL is shown at the beginning as well as the end of your video clip in order to drive traffic to your website. If you choose, you can watermark your URL into the video at the time of putting it together. Once produced, your video has to be seen by the masses to get that flow of traffic speeding along to your site.

You will likely want to start by uploading your video to YouTube. YouTube gets loads of traffic and is used by other webmasters that are looking for content to put on their sites. They simply have to copy and paste some code in order to show your video on their site. It is great if other sites show your video, it means more traffic for you.

Of course, YouTube is not the only video sharing site around. There are at this time in the region of thirty other video sharing sites where your clip can be hosted. A revenue sharing option is provided by some of the hosting sites. Posting your video to all of these available sites can be time consuming, but it is very effective. Fortunately, there are services that will upload your video to all of the sites for a nominal fee.

This is not the time to drag your heels. It’s time to get started and produce an effective video to promote your website. More traffic will be generated by the use of a video and when picked up by other webmasters the increase in visitors will be phenomenal. With the dawn of inexpensive broadband internet connections and statistics showing young people, in particular, spend more time on the Internet than watching television, the power of using video to generate traffic to your website is a must.

Of course with the URL in your description this is a really neat way to get free backlinks by using video. This is even more effective if you blast your video out to lots of free video hosts using a service such as the excellent Traffic Geyser.

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